06 Mar 2017
The image of the city
Many cities have invested in the creation of map databases to support the delivery of wayfinding systems.
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Profile
Juan has over 18 years’ experience as a wayfinding and information graphic designer specialised in transport and mobility. He started his career as a graphic designer and university lecturer in Santiago de Chile. After collaborating in passenger information projects in Latin America, he joined Steer in 2007.
At Steer, Juan has successfully led the design of information systems, wayfinding strategies and guidelines for pedestrians, cycling and transit environments across Europe, Latin America, North America and the Middle East. He has been instrumental in the transformation of our Design for Movement team to a renowned design practice operating from our London, Toronto and Bogotá offices.
Juan leads the work Steer is undertaking for the City of Toronto in the implementation of the TO360 Wayfinding Strategy and continues working with local authorities, architects, developers and some of the largest transit agencies internationally.
Articles and insights by this expert
07 Apr 2014
Wayfinding masterclass
Universities face increased competition as they work to attract the world’s top students and academics.
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We are Steer
Yes, you are in the right place. After 40 years, we have changed our name from Steer Davies Gleave to mark our growing international footprint and our expanding portfolio into sectors beyond transport.
Explore our new website to learn more about Steer: who we are, how we work and what our future holds.